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Privacy Policy – Soul Technology Ltd

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1. Who We Are

We are Soul Technology Limited, registered in England and Wales under company number 16674991.
You can contact us at info@soultechnology.co.uk.

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2. The Data We Collect

We may collect: - Personal details in your professional capacity, including business email and business phone, name, job title, and organisation - Usage data (IP address, browser type, cookies)

This includes data collected via event/roundtable registrations, in collaboration with Suppliers, LinkedIn outreach, and management of contacts in HubSpot CRM for professional purposes.

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3. How We Use Your Data

We use your data to: - Provide our services - Respond to enquiries - Improve our website - Manage and conduct B2B roundtables and events - Share relevant business contact information with sponsoring suppliers for one-to-one follow-up regarding the solutions discussed at events - Track roundtable registrations and attendance using HubSpot CRM, including segmentation by supplier and event - Comply with legal obligations

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Use of HubSpot CRM (Data Processor)

We manage and store business contact information in HubSpot CRM for the purposes of B2B outreach, managing event registrations, and tracking attendance. Our lawful basis for this processing is Legitimate Interest under UK GDPR, as communications relate to the recipient’s professional role and provide relevant information for service delivery and operational improvement.

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HubSpot acts as a data processor on our behalf and processes data strictly in accordance with our instructions. HubSpot does not share data with unauthorised third parties. Appropriate technical and organisational safeguards are used to protect the data. Some of these processors may store data outside the UK, and appropriate safeguards are in place to ensure compliance with UK GDPR.

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Use of Apollo.io and Wix.com (Data Processors)

We also use Apollo.io and Wix.com for managing campaigns, sending communications, and hosting registration forms, as described previously. Data collected via Wix is securely transferred to Apollo.io or HubSpot for campaign management and event coordination.

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LinkedIn Outreach

We may contact you via LinkedIn regarding events, roundtables, or services relevant to your professional role. Messages are personalised, relevant, and proportionate. You may opt out of receiving marketing communications from us at any time by contacting us at info@soultechnology.co.uk or updating your preferences on LinkedIn.

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Roundtable / Deal Registration Sharing

When you register for a roundtable or event, your business contact information (business email, business phone, name, job title, and organisation) may be shared with the sponsoring supplier for the purposes of one-to-one follow-up regarding the solutions discussed. Your information will not be used for general marketing or shared with other third parties without your consent.

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4. Lawful Basis

We process personal data under the lawful bases of: - Legitimate Interest for B2B outreach, roundtable management, HubSpot CRM tracking, and supplier follow-up - Consent where explicitly provided - Contract and legal obligations where applicable

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5. Your Rights

You have rights to access, correct, delete, and restrict the use of your personal data under UK GDPR. To exercise these rights or opt out of sharing with suppliers, contact us at info@soultechnology.co.uk.

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6. Data Retention

We retain business contact information only for as long as necessary to manage events, deal registrations, and B2B communications. For companies that may have ongoing or future need for our services, relevant business contact information may be retained to support potential business opportunities. Data for inactive, opted-out, or no-longer-relevant contacts is deleted or anonymised promptly to ensure compliance with UK GDPR and PECR. All retention decisions are documented and reviewed periodically to minimise unnecessary data storage.

 

7. Sharing Your Data

We do not sell your data. We may share it with: - Service providers (e.g., hosting, analytics) under strict data protection terms - Sponsoring suppliers for one-to-one follow-up from roundtables/events, in line with this policy and contractual safeguards

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8. Cookies

We use cookies to improve your experience. You can manage your preferences via our cookie banner or your browser settings.

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9. Contact

If you have any questions, contact us at info@soultechnology.co.uk.

Soul Technology Ltd | Registered office: 3 Temple Gardens, Lincoln, LN2 1NP | Company No: 16674991 | VAT No: 499 7527 12 | ICO Registration No: ZC018304

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Updated 31/12/2025

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